Engage with your members, get people along to your events, build a community. Nearly two-thirds of UNISON members are on Facebook, so how do you get started?
If you’re running a Facebook page, your followers expect to be able to contact you on Facebook. This doesn’t mean you have to respond to all comments and messages immediately, but messaging is a helpful way to manage your pages and provide a good service to your followers.
Use Facebook live video to engage with your page followers, hold Q&A sessions, or just stream an indoor or outdoor event. You can now stream live events easily on your Facebook page.
If you’re setting up a Facebook page or group, or any kind of discussion forum, it’s useful to have ground rules that everyone can agree to. Feel free to adapt these guidelines for your own use, but try and keep them friendly and encouraging – we don’t want to scare nervous members off!